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How to Create a High-Converting Popup

Most ecommerce popups leave money on the table. In this episode, Postscript’s Principal List Growth Strategist, Bryan Dickey, breaks down the exact tactics top Shopify brands use to turn their popups into high-converting, revenue-driving machines.
We cover:
The difference between Onsite Opt-In and traditional Double Opt-In
Why email-first popups might be killing your SMS performance
The #1 metric brands should focus on when measuring popup success
How to use intro screens and custom properties to personalize SMS flows
Real-world opt-in benchmarks (hint: 80% vs. 25% 👀)
Whether you’re trying to increase verified SMS subscribers, test new popup designs, or just make the most of your onsite traffic, this is your playbook.

How to Build a Loyalty Program Using Only SMS

Want to launch a Loyalty Program without adding another platform to your stack? In this episode, we show you how to build a Loyalty Program using just SMS - no apps, no logins, no headaches for your customers.
Join Kara Morin, Senior Customer Success Manager at Postscript, as she shares strategies that top ecommerce brands use to reward repeat customers and drive retention without a traditional loyalty platform. From automated order-based rewards to segmented VIP campaigns, Kara walks through how to leverage your SMS list to create powerful, personalized loyalty experiences.
Whether you’re a fast-growing DTC brand or just looking to boost LTV, this short episode is packed with simple ideas you can try right now.
In this episode:
Why SMS is the best low-lift loyalty tool you’re not using
How to segment VIPs based on spend and order history
What kinds of automations convert repeat buyers instantly
Real examples from top-performing brands
Retention is the new acquisition. Turn your SMS channel into a loyalty engine.